Wine Regions
Education & Guaranteed Depletion
With more than 11,000 domestic and 8,000+ foreign wineries competing for consumers' dollars, wines without a robust presence across the U.S. three-tier system and a defined identity are at a competitive disadvantage.
We are proud to introduce a national account placement program geared for your wine region(s) in 2023 and beyond. We have the tools to keep you on pace as the market grows from 430B in 2021 to 650B in 2028. Our dynamic marketing programs are based on education, awareness, and building catalogs of evergreen content. Additionally, we have relationships with premium hotels and restaurants across the U.S. that will become legacy partners to your campaign.
We want to propose an own-able omnichannel marketing campaign that will sustain depletion and deliver exceptional branding and image with more than 170 point-of-sale programs in the next year and those to follow. Services include development, contracting, deployment, management, payments, and reporting. Optional programs are determined on a case-by-case need for support.
Program elements include:
National Accounts - Luxury On-Premise Category (100+)
Secure (BTG & BTB) with notable hotels and restaurants across the U.S.
National Accounts - Specialty Off-Premise with Media Partner (40+)
Create partnerships with specialty wine and cheese retailers i.e. “influential independent tastemakers” with a media spend and turnkey events.
Independent Restaurants - On-Premise Program (20+)
Establish programs with notable chef-driven restaurants and create evergreen content for social channels. We can focus on select markets or across the U.S.
Distributor Integration (10+)
Integrate existing and potential distributors into key positions with incentives.
Digital Channel & Social Media Strategy (optional)
We are kings at leveraging our extensive network of notable chefs and restaurants with (BTG & BTB) positions and marketing programs tailored to create evergreen content.
Event Development & Sponsorship Management (optional)
Present our network's experiential events, production services, trade tastings, and dinners. These events will be fully integrated to enhance partnerships and support national accounts, distributors, retail partners, and your program's overall goals.
Multi-layered E-Commerce Platform (optional)
for your wines to support independent retailers and continue to educate consumers.
Let’s set up a discovery meeting to discuss your needs and interests in the program outlined above.